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Concern
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Tip Description
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Almond-Shaped Eyes
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Apply lighter shade from lash to brow. Medium shade on lid. Dark shadow on outer third of lid. Blend well toghether using Eye Shader Brush. Colour Surge Eye Shadow Quad are great to use here as they have four great shades which work well together. Use Cream Shaper for eyes applied close to the lash line for more definition. Generous coats of High Impact Mascara for lashes, comb well.
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Close-Set Eyes
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Close-set eyes are often due to a slender nose. To create the illusion of width, apply colour wide. Start the shadow well away from eye's inner corner blending up and out with the more intense shade at outer limits. Use Eye Shader Brush to blend well. Line the outer half of the eye using Brush on Cream Liner and then apply light shadow to inner corner. Blend, blend, blend. Apply High Definition Mascara on outer lashes only.
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Contour
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Contouring uses makeup to create and enhance shape. Light shades bring features forward and dark shades recede. Contour darker colour in eye crease, for perfect application use Eye Contour Brush. Don't forget to blend, blend, blend. Using light and dark shades together helps create depth.
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Deep-Set Eyes
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Use light shade from lash to brow, deep set eyes can be brought out by placing a darker colour of shadow just above the natural crease. Blend, blend, blend. Use Kohl Shaper for Eyes pencil on both top and bottom of the eye, smudge to soften. Generous coats of High Definition Mascara for all lashes, comb well.
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Dramatic Eye Make-Up
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Deep and contoured: Use contrasting eye shadows in deep, neutral shades; Try Colour Surge Eye Shadow Duos. Darker, wider, more pronounced eyeliner, drawn with a clearly defined edge, or smoked over with matching shadow. Quickliner for Eyes has staying power but can also blende for smokey, sultry eye effect. High Impact Mascara completes the dramatic look.
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Eyeliner Application
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Apply liner as close to lashes as possible; smudge to avoid a harsh look, this helps balance shape. To make eyes look bigger or wide-set: Start mid-lid, extend liner just past the end of eye, blend upward. Blend well using the Eye Definer Brush. When using liquid liner like Brush on Cream Liner hold outer corner of lid taut and apply using quick short strokes.
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Eye Lines
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Slight crinkling around eyes. Start any camouflage work with Eye Treatment Products formulated for this area, ideally for minimising lines use Repairwear Eye Cream. As dry skin pulls moisture from the concealer use Line Smoothing Concealer. Use matt colours to avoid drawing attention to the lines. Mature eyes look best in creamy formulas use Touch Tint for Eyes Creamy Formula. Choose very subtle, natural looking shades. Concentrate on defining the eye by lining at the base of the lashes. and blend well with Eye Defining Brush.
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Eye Puffs
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Prepare eye area by using All About Eyes or All About Eyes Rich. Smooth eye puffs by blending a slightly lighter coloured concealer All About Eyes Concealer works well, in the furrow directly below the puff to visually raise the area. Then apply a slightly darker shade directly on the puff to make it recede. Tap and roll colours together very gently. Set with powder.
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Eyelash Curling
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An often-overlooked way to open eyes. Carefully insert clean lashes into eyelash curler. Apply pressure in light little squeezes along the length of lashes. Remove. Firstly apply Lash Building Primer to prepare the lashes and ensure mascara goes on evenly. Apply High Definition Mascara for definition and long-lasting curl. (Avoid if you are allergic to rubber).
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Eyeliner Fade-Out
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To delay liner fade: Line as usual. Set with like-coloured powder eye shadow. By blending the two together using Eye Definer Brush. For longest wear, line with Quickliner for Eyes.
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Eyeliner, Smudged
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A soft, eye-emphasising effect. Apply eye pencil or liner in short feathery strokes from each lash. Immediately blend over with a cotton bud or Eye Definer Brush to avoid a harsh look or use Quick Liner for Eyes for dual-blending and smudging benefits. Follow with matching powder shadow to set.
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Fine, Dry Lines
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Fine, dry lines around eyes can signal sun damage, not just aging. Suggestions: prescription glasses and sunglasses with UV-filtering lenses, sun block always, and an everyday cream or gel formulated for the delicate eye area. Use Advanced Stop Signs Eye Preventive Cream SPF 15 to smooth away lines and prevent further damage. For existing lines use Repairwear Eye Cream to block and mend the look of lines and wrinkles. Protect eye area with Lip/Eye SPF 30, a convenient vitamin-enriched portable stick for sensitive areas.
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Highlighting
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Highlight browbone to bring brightness to eyes, accent shape. Place colour under brow arch, blend outward. There should never be an obvious pale area, just a suggestion of light. Always blend, blend, blend well using the Eye Shader Brush.
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Mascara Smudges
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Apply a light dusting of loose powder around the eye area to catch any stray mascara, use cotton bud dipped in foundation to remove. If smudge occurs on eyeshadow use cotton bud mixed with eye shadow to remove. Always apply mascara looking down into a mirror to avoid smudging as it opens up area more from lashes to lid.
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Mascara Clumping
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Usually caused by out-of-date mascara, a mascara formula that is not right for your lashes, or mascara build-up. Date your mascara tube and replace every three months. To avoid mascara drying out avoid ‘pumping' the brush in and out of the tube. Clinique's Naturally Glossy Mascara is a great mascara to use for ultra soft separated lashes. Apply mascara by wiggling into the root of the lashes and pulling through to the end to get more even distribution of product.
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