Refreshing hydration
for thirsty skins.
Bursting with activated aloe water, humectants and
hyaluronic acid—nature's perfect moisture magnet—
Moisture Surge specialists keep skin plumped, dewy,
glowing for up to 72 hours.
Never go thirsty again.
NEW. Your favourite moisturiser upgraded.
Intensely hydrating for a full 24 hours.
Intense moisture for drier skins.
Replenish tonight, glow tomorrow.
Up to 72 hours of refreshing hydration for thirsty skins. All oil-free.
Click below to explore.
Moisture Surge™ Hydrating Supercharged Concentrate

Moisture Surge™ 72-Hour Auto-Replenishing Hydrator

Moisture Surge™ Intense Skin Fortifying Hydrator

More ways to replenish thirsty skin.
Power Couple.
Help replenish dry skin with the moisture-rich team.

Moisture Surge™ 72-Hour Auto-replenishing Hydrator
£36.00
All Skin Types



Moisture Surge Tinted Moisturizer SPF 15
£25.00

Ask the Doctor.
Dr. David Orentreich discusses the causes of dryness—and what you can do about it.
Why are some skins dry skins?
One of the most important functions of our skin is to help our body retain moisture. That requires an intact moisture barrier, which means surface cells must fit together in a very neat and efficient manner. With time and sun exposure, these cells generally don't fit together so well and we tend to lose moisture to the environment. Consequently, skin becomes dehydrated, and feels tight and uncomfortable.
What is the difference between dry and dehydrated skin?
"Dry" means lacking moisture, not wet, implying the surface may never have been wet. "Dehydrated" means that it was moist at one time but the water has been removed and it is now dry. Both words refer to the absence of water. In common usage, "dry" often means lack of oil, and "dehydrated" describes lack of water.
What can dehydrate skin?
Dry air, wind, sun exposure, excessive cleansing, high altitude/low relative humidity, alcohol inake, fever, and smoking can all affect skin's moisture level. Insufficient water intake–especially after periods of heavy perspiration (exercise, summer heat) or illness–may also be a factor. Even oilier skins can become dehydrated if they don't receive sufficient hydration.
Why does skin become drier as we age?
Some young people inherit their dry skin, but for most people, skin's barrier function–and its ability to retain moisture–gradually diminishes with age. Also, skin thins over time and oil production decreases. The effects of cumulative sun damage can further decrease barrier function.
What can I do about dry skin?
Gently exfoliate. If we look closely at the surface of dry skin, there tends to be an accumulation of dead cells, which curl up and produce a dry, uncomfortable feeling on the skin. Removing or exfoliating these older, dead cells not only helps improve skin's appearance–it also helps restore barrier function and skin's ability to retain moisture. Skin that's exfoliated will feel more comfortable, and will be more able to withstand external irritants. Exfoliation also makes it easier for skin to absorb moisturizers and their beneficial ingredients.