Lashes with benefits.

Discover the beauty of long-wear, smudge-resistant
mascaras. Every effect from dramatic to natural,
without irritation. Ophthalmologist Tested. Appropriate
for sensitive eyes and contact lens wearers, too.

High Impact™ Mascara Quickview
Volumized
Lusher, plusher, bolder lashes for a dramatic look.
High Impact™ Mascara
£19.50
(117)
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Lash Power™ Mascara Long-Wearing Formula Quickview
24-Hour Wear
Smudge-resistant for 24 hours.
Lash Power™ Mascara Long-Wearing Formula
£21.00
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High Impact™ Lash Elevating Mascara Quickview
Lift & Hold
Gentle formula with a curling polymer sends lashes soaring.
High Impact™ Lash Elevating Mascara
£19.50
(7)
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Chubby Lash™ Fattening Mascara Quickview
Ultra Volume
Thick, full-bodied lashes. Builds big and bold.
Chubby Lash™ Fattening Mascara
£19.50
(17)
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High Impact™ Extreme Volume Mascara Quickview
Full Volume
Stand-out lashes, maximized in an instant.
High Impact™ Extreme Volume Mascara
£21.00
(37)
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High Impact™ Waterproof Mascara Quickview
Waterproof Volume
Instant volume and length.
High Impact™ Waterproof Mascara
£19.50
(30)
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High Impact™ Curling Mascara Quickview
Curled
24-hour curl.
High Impact™ Curling Mascara
£20.00 - £21.00
(68)
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High Lengths™ Mascara Quickview
Length
Stretches lashes to new lengths for eye-opening effects.
High Lengths™ Mascara
£19.50
(62)
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Naturally Glossy Mascara Quickview
Natural & Glossy
Lengthens, glosses, separates. Stays silky through multiple coats.
Naturally Glossy Mascara
£19.50
(42)
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Bottom Lash Mascara Quickview
Bottom Lash Boost
Exclusive brush engineered for tiny tasks.
Bottom Lash Mascara
£15.00
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Lash Building Primer Quickview
Prime & Condition
Lash-conditioning undercoat enhances the effects of mascara.
Lash Building Primer
£15.50
(72)
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Take it off gently.
Our Take The Day Off™ specialists erase every trace.

3 Steps To
Major Lashes

Read More

What are your Lash Goals? We’ll help you achieve them.

Volume, Lift & Hold

Put down the curler, here's a new way to send lashes soaring
Add all to bag
Primer
Mascara
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview
High Impact™ Lash Elevating Mascara
High Impact™ Lash Elevating Mascara
£19.50
Shop Now Quickview

Customise

Customise your lashes with a twist of the barrel.
Add all to bag
Primer
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview

volumized

Lusher, plusher, bolder lashes for a dramatic look.
Add all to bag
Primer
Mascara
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview
High Impact™ Mascara
High Impact™ Mascara
£19.50
Shop Now Quickview

waterproof

Instant volume and length.
Add all to bag
Primer
Mascara
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview
High Impact™ Waterproof Mascara
High Impact™ Waterproof Mascara
£19.50
Shop Now Quickview

fullest volume

Stand-out lashes, maximised in an instant.
Add all to bag
Primer
Mascara
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview
High Impact™ Extreme Volume Mascara
High Impact™ Extreme Volume Mascara
£21.00
Shop Now Quickview

curled

24-hour curl.
Add all to bag
Primer
Mascara
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview
High Impact™ Curling Mascara
High Impact™ Curling Mascara
£20.00 - £21.00
Shop Now Quickview

lengthened

Stretches lashes to new lengths for eye-opening effects.
Add all to bag
Primer
Mascara
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview
High Lengths™ Mascara
High Lengths™ Mascara
£19.50
Shop Now Quickview

natural

Lengthens, glosses, separates. Stays silky through multiple coats.
Add all to bag
Primer
Mascara
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview
Naturally Glossy Mascara
Naturally Glossy Mascara
£19.50
Shop Now Quickview

24-hour pretty

Smudge-resistant for up to 24 hours
Add all to bag
Primer
Lash Building Primer
Lash Building Primer
£15.50
Shop Now Quickview